Support Texto teams daily to breathe life into their online shoes and accessories brand.
Goals
- Offer customised experience to increase sales and average basket rates
- Contribute daily and proactively to impose the user path and animate the website
- Optimise digital commerce operations (stock management, newsletter, marketplace, in-store sales tablets, click & collect)
E-commerce website
redesign methodology
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Framing and analysis of needs (functional workshops and specifications drafting)
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Creation of graphic modules
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Development, integration and testing
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Continuous optimisation training and support
Solution
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1.
[Creative redesign] An ever more appealing and useful website! Thanks to behavioural analysis, Kaliop Digital Commerce offers continuous optimisation of the website's UX/UI.
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2.
[Customer experience customisation] Personalised customer experience. With the implementation of an innovative partner solution, the website automatically offers customised content in real-time.
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3.
[Stock item optimisation] Improved stock item up-to-dateness. The stock, in-store sales and online store interfaces have been optimised.